We have never once had a client ask us this question in a neutral tone. It always comes out a little sideways, a little embarrassed, sometimes disguised as a joke. "Is this cheating, though?" What they usually mean is: does this count? Did I earn this? Am I allowed to feel proud of what's happening to my body right now?
Here is what we tell every single one of them: no. And here is the actual reasoning behind that, not just reassurance.
Why does this question even come up so much?
Because for most of your life, probably, weight loss has been sold to you as a test of willpower. Push through the hunger. Say no to the cake. White-knuckle it until the number on the scale moves. If that is the framework you grew up with, then anything that makes it easier can feel like it does not count, the same way finishing a race in a car feels different from finishing it on foot.
The problem with that framework is that it was never actually true. It just felt true because most people were never given a fair shot at the biology part of the equation.
Is obesity actually a willpower problem?
The American Medical Association formally recognized obesity as a chronic disease back in 2013, specifically to push back on the idea that it is purely a matter of personal choice. Hunger, cravings, and how full you feel after a meal are not character traits. They are hormonal signals, and in a lot of people, those signals are set at a volume that makes normal portions feel insufficient no matter how much willpower they bring to the table.
A GLP-1 turns that volume down. It does not remove your ability to make choices. It changes the environment those choices are being made in, from constant background noise about food to something closer to quiet.
Does using medication mean you didn't really do the work?
Ask any client who has been on one of these medications for more than a few months and skipped the strength training and protein side of things. The medication alone does not build muscle, does not teach you to cook, does not get you through a hard week at work without falling back into old patterns, and does not build the habits that carry you through if you eventually taper off or stop.
You still have to show up for your training sessions. You still have to figure out how to hit your protein target when you are not hungry. You still have to build a relationship with food that does not depend on the drug being in your system forever. The medication removes one very large obstacle. It does not remove the work, it changes what the work actually is.
What do we actually see happen with clients who stop asking this question?
The ones who let go of the cheating question tend to move faster, honestly, because they stop spending energy on guilt and start spending it on the parts that matter, like showing up consistently and building strength. The ones who stay stuck on whether they deserve this progress often sabotage themselves without meaning to, skipping doses, under eating out of some sense that suffering is required, or downplaying results they should be proud of.
We would rather have a client who is eating enough, lifting consistently, and feeling proud of their progress on a medication than a client white-knuckling their way through a plan that leaves them exhausted, under-fed, and quietly convinced they still have not earned the right to feel good about it.
So is it cheating or not?
No. It is treatment for a condition that has a real physiological basis, paired with the same strength training, protein, sleep, and consistency work that matters for everyone regardless of what is or is not in their system. You are allowed to be proud of your progress. You are allowed to use a tool that works. Those two things were never actually in conflict, even if it took a while for the conversation around these medications to catch up to that.
"Promise and unrealized potential: 10 years of the American Medical Association classifying obesity as a disease." Obesity. 2023. PMC
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